The Design Museum
Behind everything we own, every service we use, lies a complex web of connections between different groups, individuals and businesses.
The Design Museum was supporting five research fellows who were studying how we could make these ‘design ecosystems’ more sustainable, circular and low-waste.
Our job was to help each of them distill their findings into a single memorable visualization.
The process began with a face-to-face workshop at the Design Museum. It was a chance to meet the fellows and chisel their ideas down into snappy concepts that we could refer back to as we continued through the design process.
Then we worked with the fellows individually. By immersing ourselves in each topic, we could find the right visual device for each one – a sunburst diagram for a sustainably-circular cosmetics industry or an illustrated infographic comparing different ways the UK could grow construction timber.
The final graphics offered accessible visual entry points into this vital research. Each fellow’s report is now helping show companies, policy-makers and other researchers how altering the way we design our products and services will pave the path towards the UK’s net-zero targets.